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Digimarc
The Digimarc barcode is a new type of data carrier that is invisible to the human eye. The Digimarc barcode can be applied around the product packaging as a digital watermark. Enhance your case solution with useful and interactive marketing features for your customers. Disturbing QR codes on your IML are no longer needed from now on.
This is how Digimarc works:
1.) The barcode is integrated into the digital print files and your link (URL) is stored.
2.) With the Digimarc Discover app, you can simply scan and read the IML with integrated Digimarc barcode.
3.) The app redirects to the embedded URL (e.g. instructions etc.).
